This post showcases a new feature from my photoshelter account which allows me to post images right from my online archive into my blog. Very handy tool.
So here is an image, as well as a slide show from my archive site at ricpeterson.us
Image Manipulation Summer session
Welcome to Image Manipulation at The Art Institute of Seattle, summer session 2010
This location is a wonderful place to check in with me, fellow students, post questions, comments and resources for research and material for a few classes at AIS.
For next week, please post your answers here to the questions:
What do you want to learn from image manipulation?
Are there specific concepts that you want to address? Pease upload jpg examples if necessary
Posted in PHO111_Image Manipulation.
– July 11, 2010
What Matters Now
New e book from Seth Godin. A collaboration of thoughts
What Matters Now: get the free ebook
Now, more than ever, we need to shake things up.
Now, more than ever, we need a different way of thinking, a useful way to focus and the energy to turn the game around. I hope a new ebook I’ve organized will get you started on that path. It took months, but I think you’ll find it worth the effort. (Download here).
Posted in Uncategorized.
– December 14, 2009
Marketing_week 7
As discussed in class on Nov 19th, the syllabus has changed.
Due December 3rd is your business papers and website mock up. Business Papers_wk7 powerpoint is at classes archive and also here.
December 10th, Marketing plans and presentations are due.
December 17th is make up for marketing final papers and presentations.
Posted in PHO319 Marketing.
– November 20, 2009
Marketing week 6 powerpoint
The Powerpoint for this weeks class is too big for this site.
Here is a link to download the file. Password to the gallery is ‘student’
http://www.photoshelter.com/mem/gallery/gallery-show/G0000rhfN0GrqSrw?_bqR=t
All Good Wishes, Ric
Posted in PHO319 Marketing.
– November 13, 2009
Inform or Inspire
“To Often We seek to inform when we should Inspire”
I used this quote in Marketing class yesterday, but once again the majority of students in the room appeared frustrated with the tasks of developing their business, marketing their services.
With the right tools and information, I find this challenge exhilarating, exciting, and goal to be achieved; rather than a daunting, frustrating, obstacle.
So I’m looking for feedback. How can information and tools for business practices and marketing be better presented to students today to inspire them in their career paths? That’s my goal.
Reward to all intelligent, inspired responses! Thanks. All Good Wishes Ric
Posted in Commentary, PHO312_Business, PHO319 Marketing.
– November 6, 2009
Cancellation
So bad news, Lou isn’t going to make it to Seattle this week. He’s
really overextended himself and has to stay in LA to finish up this
project. Is it cool if we reschedule? He’ll try to come out there in a
couple of weeks!
Posted in Instruction.
– October 31, 2009
Tuesday Morning Lou Lesko
Lou Lesko is a photographer, writer and founder of blinkbid software.
Lou is giving a talk on Tuesday 10:00 am at Seattle Central Community College. I will be taking my Business Operations Students there to the lecture, and willing to take anyone else interested.
Traveling at his own expense Lou Lesko will be presenting to our students. He will be discussing the opportunities available for photographers due to the “collision” taking place between stills+video. The event is scheduled in our studios on Tues, Nov 3rd at 10am. Just confirmed with Lou so sorry for the short notice but I so hope you can join us!
Lou Lesko is a very successful photographer and nationally known industry speaker from San Francisco. In his book, “Advertising Photography: A Straightforward Guide to a Complex Industry”, he praises Robbie and our program as one of the top in the country. He been a wonderful supporter of our program, guest speaking, attending portfolio shows and donating copies of his business program to us while providing students with a huge discount.
For more background on his perspective on the impact of this convergence you may want to read his article in the August issue of Digital Photo Pro:
http://www.digitalphotopro.com/business/will-video-kill-the-still-photography-star.html
Lou Lesko is a fashion photographer and commercials director who began writing about the photography industry in 2004 for Digital Photo Pro magazine (www.digitalphotopro.com). An irreverent style of writing and a best selling book about the advertising photography world, Advertising Photography: A Straightforward Guide to a Complex Industry, paved the way for Lou to become the Editor at Large for the National Geographic Assignment Blog (http://ngatblog.com/).
Lou is a graduate of the English writing program at the University of Southern California. He is also the founder of Blinkbid business software for creative professionals (http://blinkbid.com/), and one of the founders of the Photocine News Blog (http://photocinenews.com). He is a regular contributing writer to several blogs and magazines (http://loulesko.com/columns/). Lou lives in California splitting his time between Los Angeles and San Francisco, avoiding Interpol for a small international incident that occurred in Brussels a few years back.
Posted in Instruction.
– October 31, 2009
Business advice
This is from Allen Murabayashi’s blog on photoshelter. He’s referencing stock photography and Getty pulling out of the wholly owned content creation side of the industry. However, this message is as clear as it can be.
“don’t leave it up to chance to make sales. Understand who is buying the images you’re shooting, and make sure your marketing plan includes them. This might mean building a clientele and licensing directly. It might mean moving to footage. It might mean none of the above. Like so many creative endeavors in life, the best creatives aren’t necessarily the ones who succeed. The average photographer with superior business sense will continue to dominate.”
Posted in Commentary.
– October 21, 2009
Canon Lens of the Month Featured Photographer March 2010
I am the featured photographer for Canon’s Lens of the Month Series for March 2010
Check it out. Comments welcomed
Posted in Commentary.
1 comment
By Ric – March 1, 2010